In my six years of roleplaying on Landroval . . . nobody has ever sent me a "tell" telling me how to run my character. And I can count the number of characters with strange and exotic stories far outside of Middle Earth on one hand.
As for lore, I find that to be a matter of taste. I play hobbits - far outside the Shire in most cases. That violates lore. I see few people so concerned with lore that they are willing to spend four days (or even 12 real hours, which is the time it takes on the server to go through four day cycles) travelling from Hobbiton to Bree and the like. Attention to lore is not binary "yes/no" but a matter of degree.
Meadowlarke Sweetweed on Landroval. Also nephews and Bounders Ayrhawk, Wrennsong, and Little Meadowlark Sweetweed
Club Eclair roleplaying group on Landroval currently capped at Level 45 in eastern Angmar for all Shadows of Angmar end-game content (Alphred Troute, Hedgerow Shrewburrow).