If they added marriage--with explicit support for same sex marriage (ie, allowing husband/husband or wife/wife labels)--and did it in a bold, no apologies kind of way--they could ride a wave of publicity and internet-karma that could in the long run increase the user base and give the game a very positive reputation amongst the lion's share of their potential customers.
Yeah, there will be some significant portion that won't like it, but I'd surmise only a very small portion of those would quit or even actively complain. Just like in real life, for most straight people, it's not like allowing gay marriage will turn your neighborhood into never-ending gay pride week. We already have tons of gay couples running around ME, sanctioning it isn't going to make much difference in the day to day game.
But for those that do approve of it, and for those non-players who read about it (if Turbine is actually smart enough to do some PR) it could be a big boost for LotRO to be painted as the first game to show that kind of tolerance and acceptance. With the current climate of quickly growing support for gay marriage, SOME big game is going to take advantage of the positive wave of publicity that being the first to embrace it will generate sooner or later. Why not this big game? It's easy, positive publicity and a feel-good move. And IMO the right thing to do.
Seriously, it's time companies realize this issue is no longer a "can of worms" to be avoided. It's an inevitability that should be embraced. The timing is perfect. They should do it!
Last edited by daneyul; May 07 2013 at 06:26 AM.
I7-950, Sabertooth X58, 6950, 840SSD (250gig), 6gb ram, 1920x1200 28i, Win 8